New Brunswick’s rich microclimates are ideal for farmers, fishers, producers, and processors to grow, catch and make the foods the world loves. The following Market Development and Access program elements aim to increase the sales of New Brunswick’s food basket by supporting industry efforts to access and take advantage of new, existing, and emerging market opportunities, from local farmers’ markets to international markets.
- Market Readiness
- Supports the food and beverages industry’s ability to access the certifications and training they need to identify their target markets; understand who their customers are; and formulate quantities, pricing, and formats for their products.
- Market Development
- Supports and minimizes the risks for food and beverages companies to develop opportunities and expand their sales into
new, existing, and emerging markets.
- Supports and minimizes the risks for food and beverages companies to develop opportunities and expand their sales into
- Direct to Consumers
- Supports the food and beverages industry’s ability to sell directly to consumers through activities that strengthen the awareness, demand, and sales of their products.