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Afri-Plastics Challenge: Strand 3: Promoting Change


up to £50,000 grant


We seek the creation of campaigns, schemes, tools and other creative interventions that will change both the behaviour of individuals and communities around plastic waste in Sub-Saharan Africa, as well as contribute to the empowerment of women and girls.

Eligible Applicants

  • Applicants must have a new or early-stage idea.
  • Ideas must be focused in Sub-Saharan Africa.
  • Applicants can be formally constituted and operating in Sub-Saharan Africa as either a registered business or NGO, but applications from individuals and community groups will also be accepted.
  • Applicants can be an individual, single entity (organisation or community group), an African partnership or an international partnership. For partnership applications, the nominated lead applicant must be operating in Sub-Saharan Africa.
  • Applicants must own or be licensed to use relevant intellectual property included in their applications. If your application is proposing a new idea, then Nesta would expect that you would own all resulting intellectual property which may be able to be registered on a local basis if you become a successful participant in the Challenge. Nesta would not be able to give you specific legal advice on the protection or exploitation of intellectual property.

Eligible Expenses

Successful applicants will use innovative engagement strategies such as nudges, gamification, incentives, and storytelling, as well as insights on the roles that women and girls play across the value chain.  By the end of the challenge, the best solutions will have generated evidence of change in individual and communities’ behaviour around one or more of the following:

  • Reducing littering
  • Segregation of plastic waste
  • Choosing reusable options
  • Refusing single-use plastic

Deadline Date

  February 16, 2022


Contact Name: Afri -Plastics Challenge

E-mail Address:


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