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Product Development Funds – Incubator Fund | Travel Alberta

March 1, 2024

Value

Up to $75,000 with 10% fund matching requirement.

Description

Support new and emerging tourism businesses.

Priorities:

  • Business/community is of strategic importance to defined travel corridors and/or the project is in alignment with local/regional tourism master plans
  • Creates a new purchasable tourism experience within Alberta
  • Contributes to job creation and economic growth
  • Diversifies the seasonality of product offering for the operation/region
  • Support the Indigenous tourism sector
  • Support sustainability practices within the tourism operation

Eligible Applicants

  • Your business must fit into at least one of the following categories:
    • Alberta-based tourism businesses
    • Indigenous tourism businesses
  • In addition to the above, your business must meet the following criteria:
    • Must be in operation from six months to three years
    • Tourism offering must be available for more than 120 days per year

Eligible Expenses

  • Please refer to the eligible infrastructure and/or asset purchase expenses in the Growth and Innovation streams above
  • Up to $5,000 in promotional expenses (including ad buying and media FAM trips)
  • Experience pilots
  • Interpretive programming development including costs related to the enhancement and/or development of a new tourism experience
  • Business planning and marketing strategy development by a qualified third party
  • Content development including photography, video, and written content (shot list must be included with the application)
  • Website development and online sales platforms
  • New membership fees

Deadline Date

March 1, 2024.

Contact

Contact Name: Travel Alberta

Phone Number: (403) 648 1000

Website: https://industry.travelalberta.com/development/tourism-investment-programs/incubator-fund

Industry:

Indigenous, Tourism

Location:

Alberta

Tags:

Tourism Businesses

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There is grant money waiting for YOU! BUT if you step in a “grant trap,” your application is a NO! Learn the FIVE most common errors to AVOID in government grants! Get the 5 Grant Gotchas now to save you countless hours.

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