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The Prototyping Program | Canada Media Fund (CMF):


Successful applicants receive funding in the form of a repayable advance. Successful applicants receive funding in an amount appropriate to the needs of the project and subject to a Maximum Contribution of the lesser of 75% of the project’s Eligible Costs or $250,000.


The Prototyping Program allocates funding to projects at the early stages of building a product to demonstrate its intended functionalities and design. Specifically, this phase is for experimenting, testing and validating different concepts and hypotheses to arrive at a first functional prototype. For clarity, the product will require a full Production phase in order to be published or sold and will not be finished at the end of the Prototyping phase.

Eligible Applicants

  • Is a for-profit
  • Is Canadian-controlled as determined in sections 26 to 28 of the Investment Canada Act;
  • Has its head office in Canada

Eligible Expenses

  • Research and preparation of content
  • Salaries and benefits/wages/contracts for project team (project management, business development, coding, design, system infrastructure, content development)
  • Technology infrastructure (hardware and software)
  • Expenses to put content online, including copyright clearance, documentation, design and development of the prototype, translation costs
  • Travel and accommodations
  • Project audit fees
  • Other technical and administrative expenses
  • Marketing and promotion

Deadline Date



Contact Name: Canada Media Fund

Phone Number: 1.800.567.0890

E-mail Address:


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